When they DISCOVER
- Deliver authentic, locally relevant content to better connect with your audience and their friends
When they SEARCH
- Provide accurate location data and store information to reinforce your brand and make it easy to find you
When they BUY
- Tell your customers to let you know they’re here to deliver the right offers and enable you to reward them
When they SHARE
- Thank and reward your customers to deepen relationships and influence others to buy from you
Drive foot traffic and revenue while reducing
customer acquisition costs and increasing
lifetime value of customers
customer acquisition costs and increasing
lifetime value of customers
Local search is the #1 mobile activity.
78% of local business searches result in a purchase.
Google Maps and Facebook are the top mobile apps for local search.
78%
Search results are not reliable.
Searches are pointing to un-branded, empty, local pages with inaccurate information in many cases. On Facebook alone, local pages get 645 million page visits every month.
645M
Social is a key component of search.
58% of people searching for local businesses through social networks are more likely to select businesses recommended by a connection.
58%
Impact is strongest at the local level.
This represents a huge missed opportunity as local pages are 40X more impactful than corporate (brand) pages in terms of reach and engagement.
40X
Customer Moments: See How Brands Participate
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