75% of customers who purchase through the top 4 wireless carries prefer to buy in person. But that doesn’t mean a mobile marketing strategy doesn’t play a critical role for telecom companies – after all, 90% of wireless shoppers research online or on mobile. You need to be there for those research moments and then make it easy for consumers to find your stores to win their business.
However, effective mobile marketing can be a real challenge when you’re covering hundreds or even thousands of locations. To persuade consumers to choose your shop, you must provide up-to-date accurate location information and business hours (no matter where they’re looking for it), advertise with location-specific information, monitor reviews to ensure they’re telling the narrative you want, and engage with existing and prospective customers across social media – for each of your locations.
MomentFeed offers a scalable solution that enables you to create a true mobile presence and master mobile marketing for telecom and wireless communication services, winning new customers and driving increased sales.
There are more than 100 “near me” searches for a wireless store every minute. Every. Minute. (And that number is growing by 40% every year.) But you already know how important mobile is because that’s your business.
In order for your stores to top the results that come back from those mobile searches, you have to make sure each of your stores is as visible as possible on mobile with comprehensive location data management. You need to keep all your locations, addresses, phone numbers and hours accurate across your website as well as on listing directories and local social media pages.
Having this information up-to-date also prepares the way for effective mobile advertising and social media engagement.
61% of consumers report that they’re more likely to buy from a company that customizes ads with their location information, and Sprint found that paid search ads drove five in-store sales for each online sale.*
By providing the right people with the right message at the right time and in the right place, you can make a big impact on revenue by driving consumers through your doors to buy in your stores.
With MomentFeed, you can keep all your location data up-to-date – across all the networks – and turn your national ad campaigns in to local, neighborhood buys, all without adding staff.
Our world is mobile. You understand how heavily your customers rely on their mobile devices.
You can leverage that behavior to increase your sales – even when customers prefer to buy in-store. By creating a true mobile presence, you ensure that no matter where consumers look – major search engines, review sites, local social media pages, ads – they find the accurate, actionable information needed to get them in the store to buy.
In our industry, customers research online but purchase in-store. What makes MomentFeed so great is that they allow us to stay on top of the entire customer lifecycle. Everything from expanding our mobile reach, to providing accurate store information, and even responding to reviews--all from one dashboard.