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What is NEDICT? How Does it Translate to Sales?

Improve sales at EVERY location and attract customers — in the moment of need.

An individual searches on a smartphone 3-4 times a day.
At least 30% of those are local searches.

NEDICT refers to six customer search behaviors that drive local decisions — and purchases — at retailers, restaurants, service businesses, and more.

Newcomers
Emergency buyers
Dissatisfied
Infrequents
Comparers
Transients

This new report will help you understand what you — a multi-location brand or franchise — can do to appeal to each type at the right time — and translate them into new (and loyal) customers in the moment and for years to come.
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