We conduct a thorough review of a client’s objectives, assets, and existing marketing efforts to develop a holistic location-based strategy and tactical plan.
A location-based marketing strategy can include several major elements. It can leverage one or more of the popular location-based services such as Foursquare, Loopt, or Gowalla. It can engage existing customers with a location-based promotion and introduce them to this new channel for the first time. It can include custom solutions and branded applications. It can involve employees and strategic partners. And it can also be complemented by other channels such as point-of-purchase, broadcast, and social media.
The one thing all strategies have in common is that they can executed and managed using the MomentFeed LBE platform.
